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The rising trend of cash payments in the UK, which have increased for the first time in a decade according to the British Retail Consortium, is set to revolutionise online shopping. In a pivotal collaboration, payments technology provider Monavate has partnered with e-commerce payments startup, Kasssh, to enable British online retailers to accept cash payments from customers.
The innovative Kasssh payment solution, developed in conjunction with Monavate, introduces a new checkout option for e-commerce operators. This solution offers a broader, more inclusive shopping experience for customers and smoothly integrates with UK retailers’ existing payment infrastructures by using apps on platforms such as Shopify and BigCommerce. This is without any required alterations to their backend systems.
This integration provides a seamless way for customers to pay in cash for their online purchases at over 28,000 Kasssh partner locations, including supermarkets, petrol stations, and local newsagents. The solution aims to tap into a formerly unaddressed market segment of UK consumers who prefer cash payments.
The architecture of Kasssh’s solution is built on Monavate’s proprietary payments platform, MonavateOne. This cutting-edge technology enables online retailers to accept cash payments with minimal disturbance within a significantly reduced development timeframe. Typically, the whole process can be completed in tens of minutes, not months.
The MonavateOne platform provides a comprehensive range of essential payment features, such as BIN sponsorship, fraud prevention, real-time authorisation and funding, and support for Apple, Samsung, and Google Pay, amongst others. These features facilitate the speedy, scalable, and fully compliant development of customised payment infrastructures in both the UK and Europe.
The rise of cash payments comes alongside an existing surge in digital payments. Surprisingly, the fastest-growing demographic of cash users is the 18-24 age group. With one in seven of all retail payments in the UK made in cash and the cost of living pressures encouraging consumers to be more budget-conscious, it seems an ideal time for e-commerce sites to bridge the gap between online shopping and cash payments.
Scott Lucas, CCO and Co-Founder of Monavate, stated: “Our core focus at Monavate is to cut through the unnecessary complexity in the payments landscape and simplify the technology choices that businesses like Kasssh need to navigate when launching their financial products.”
Piero Macari, Founder of Kasssh, expressed enthusiasm about the partnership, emphasising their commitment to ensuring a broader range of customers can experience the advantages of online shopping, regardless of their payment preferences. He conveyed excitement about introducing Kasssh to the market, providing both eCommerce retailers and end consumers with a flexible and mutually beneficial way to engage in transactions according to their own terms.
Piero Macari said, “We ensuring that more customers have the opportunity to enjoy the benefits of online shopping, no matter their payment preference. We are truly excited to bring Kasssh to market and allow both eCommerce retailers and end consumers a way to transact with each other on their own terms.”
Kasssh and Roof Giant Lead the Way with Revolutionary Cash Payment Solution in the Trade Industry
London, 20th November 2023 – In a groundbreaking initiative, Kasssh, the innovative online cash payment solution, and Roof Giant, the foremost online roofing retailer, have joined forces to introduce the first-of-its-kind cash payment option for online roofing solutions in the trade industry. This historic partnership signifies a major leap forward, providing roofing professionals and DIY enthusiasts with a pioneering method to shop for important and essential supplies.
Transforming Traditions, Elevating Transactions:
Kasssh and Roof Giant are reshaping the landscape of the trade industry by unveiling a seamless cash payment option. Roofing professionals and customers can now enjoy the convenience of online shopping while paying for their roofing supplies in cash, combining the ease of digital platforms with the familiarity of traditional payment methods.
Why Kasssh and Roof Giant are Industry Innovators:
This collaboration pioneers accessibility in the trade industry. By adopting Kasssh’s cash payment solution, Roof Giant ensures that every roofing professional, contractor, and DIY enthusiast can effortlessly access top-quality roofing materials, regardless of their preferred payment method.
2. Innovative Privacy and Security:
With online security at the forefront, Kasssh and Roof Giant provide customers with a secure and private payment option. By utilising Kasssh’s offline cash payment method, customers can confidently make purchases without compromising their personal or financial information, fostering trust and loyalty in the trade industry.
3. Revolutionary Flexibility:
Kasssh’s extensive network of over 28,000 locations empowers customers to choose where and when to complete their transactions. With more payment locations than all bank branches and Post Offices combined, Roof Giant customers can conveniently pay for their roofing supplies at nearby supermarkets, newsagents, and petrol stations.
A Visionary Step for the Trade and Roofing Industry:
Commenting on this historic collaboration, Paul Allsop expressed their enthusiasm: “At Roof Giant, we are dedicated to delivering exceptional service to our customers. Teaming up with Kasssh allows us to offer a unique and convenient payment solution, setting new standards in the trade industry. This partnership demonstrates our commitment to enhancing the customer experience and embracing innovative solutions.”
Kasssh founder Piero Macari comments “Our collaboration with Roofgiant.com represents our commitment to enabling access to the digital economy for all. By introducing the first-ever cash payment option for the trade and online roofing solutions in the UK, we are not just simplifying transactions; we are transforming the way professionals and enthusiasts access essential supplies. This partnership exemplifies our dedication to inclusivity, security, and convenience.”
Join the Trade Revolution:
Roof Giant and Kasssh invite roofing professionals, contractors, and DIY enthusiasts to be part of this transformative journey. To explore Roof Giant’s extensive range of roofing supplies and experience the convenience of cash payments through Kasssh, visit https://www.roofgiant.com and embark on a new era of streamlined transactions in the trade industry.
Kasssh: An innovative payment option that makes online shopping accessible to everyone with cash payments: Buy Online, Pay Offline.
In a move set to innovate the world of online shopping, Kasssh’s online cash payment solution has exited stealth mode and is now available to all UK ecommerce sites. Designed to cater to the diverse needs of today’s consumers, Kasssh brings the convenience and security of cash payments to the digital sector, making online shopping more accessible than ever before.
With 1 in 7 of all retail payments in the UK made in cash, this is the perfect time for e-commerce websites to embrace this traditional payment method. Kasssh offers customers the flexibility to pay for their online purchases with cash, effortlessly and securely, at nearby supermarkets, petrol stations, or local newsagents.
Kasssh isn’t just a payment option; it’s a gateway to a seamless and inclusive shopping experience. Here’s why it’s a critical checkout option for both retailers and customers:
Expanding the Customer Base:
Kasssh opens doors to a broader customer base, including those who prefer cash transactions and may have previously been excluded from digital shopping. RSA’s 2022 Cash Census study stating 15 million consumers still use cash as a way to budget! Further amplified by today’s cost of living crisis.
Enhanced Trust and Privacy:
Privacy and security are paramount for online shoppers. Kasssh prioritises customer trust by providing a secure and discreet payment option, strengthening the bond between retailers and their clientele. With online fraud at record levels, new ways to protect consumers from exposing their bank details offers peace of mind.
Kasssh gives customers the flexibility to choose when and where they complete their transactions. With access to 28,000 locations, more than all bank branches and Post Offices combined, consumers can pay easily at their nearest newsagent, supermarket, petrol station and more!
According to a recent report by UK Finance, the number of payments made using physical cash increased by a substantial 7% in 2022 compared to the previous year, totalling an impressive 6.4 billion payments. This is 1.5x the combined UK credit, charge and purchase card market!
Despite the considerable rise in digital payment methods, physical cash remains the second most popular payment method in the United Kingdom.
Founder, Piero Macari, expressed enthusiasm about the launch: “Kasssh is a differentiator for online retail. By incorporating cash payments, we’re ensuring that more customers have the opportunity to enjoy the benefits of online shopping, no matter their payment preference. This initiative aligns perfectly with our mission to make the digital economy accessible to all.”
Kasssh is set to enhance the e-commerce landscape, making online shopping a more inclusive, flexible, and secure experience. For more information on how to integrate Kasssh into your e-commerce platform or to become a partner, please visit www.kasssh.com
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